Did you know? 46% of small businesses don't have a proper website. On the other hand, 97% of people search online to find local businesses. Therefore, if your business doesn't have a website, your business won't be visible to that 97% of the people online. In this blog, we shall explain why every small business should opt for a custom bespoke website development company in the USA. Consumer approach is changing with the changing technology. If you cannot keep up, you shall lose a significant part of the revenue. Even the smallest of businesses can benefit from an online presence. Do you know why? Because 81% of the population of the USA has access to the internet. Here are why a small business should choose custom bespoke website development.
For growth-minded business owners, the world is your oyster. Yes, your business is small today, but if you want to seek international growth by expanding globally, you need a great website. That's where the importance of a custom bespoke website development company in the USA comes in. 81% of consumers conduct online research before engaging with a brand. If you don't have a website, you will have no chance to appear in the search results. However, with an SEO-optimized website and some digital marketing, you will have an increased chance of appearing at the top of Google search results.
57% of consumers prefer to shop online. Thus, if you don't have a website tailored to excellent customer experience, only those visiting your physical store will know what you sell. On the contrary, website development means the products & services will reach a lot more people who have access to the internet in a lot less time. Your website will be the catalog for the services or the products that your business specializes in. Highlight your products with beautiful images, descriptions, and customer testimonials to attract potential customers. Again, you shall need the help of a custom bespoke website development company in the USA.
One thing is common for every business - every business wants to grow and garner more revenue. When you have a website, you can check and understand Google Analytics data to know what the sources of traffic to the website are and scale up the marketing efforts. A custom bespoke website development company in the USA will help convert your website visitors to valued customers by including contact numbers and email IDs, setting up forms, and adding a live chatbot. This will encourage the visitors to leave their contacts and help you access their personal information for future interactions.